As a physical therapy clinic owner, it’s important to showcase your sustainability practices on your website in order to attract and retain environmentally-conscious patients. After all, we’re all in this together.
Here are four places to share your sustainability practices on your PT clinic’s website:
Create a sustainability page on your website
Dedicate a page on your website specifically to sharing your sustainability practices and initiatives. This page can include information about your environmental policies, your efforts to reduce waste and emissions, and any sustainability certifications you have earned.
Share your sustainability story on your home page
Your home page is the first thing that most visitors to your website will see, so make sure to highlight your sustainability efforts here. Consider including a brief overview of your sustainability mission and some of your key achievements in this area. You can also utilize badges or banners if you don’t want to make your homepage look too crowded.
Share your sustainability mission on your careers page
If you’re looking to attract environmentally-conscious job seekers, make sure to include information about your sustainability practices on your careers page. This can help to differentiate your company from others and showcase your commitment to sustainability.
Update your FAQ to include your sustainability mission
Your FAQ is a great place to provide more detailed information about your sustainability practices. Include answers to common questions about your environmental policies, your efforts to reduce waste and emissions, and any sustainability certifications you have earned.
By sharing your sustainability practices on your website, you can showcase your commitment to the environment and attract clinicians, staff, and patients who share the same values and dedication to living more sustainably.